Lumia 535 officially announced in India for Rs 9,199

Microsoft is all set to unravel its first Lumia creation without the iconic 'Nokia' branding in India tomorrow. Since the much discussed Microsoft-Nokia deal came through, Lumia 535 is the first-ever Microsoft branded Lumia device to be announced. Lumia 535 is Microsoft's first standalone venture in the mobile space.

Today Microsoft announced the arrival of the Lumia 535 to the Indian market. For its $150 price (INR 9,200) you get a 5" IPS LCD display a Snapdragon 200 CPU, 1 GB of RAM, as well as two 5 MP cameras

The device is powered by Windows Phone 8.1 and comes preloaded with Jabong, Flipkart, Paytm and Box TV apps, each of them bundled with an exclusive deal. Jabong offers a total of INR 6,000 off on their online purchases over a 3 months period, while Flipkart and Box Tv are respectively giving device owners INR 1,500 worth of eBooks and a 2 month free Box TV subscription.

Other goodies include 500 MB of free mobile data traffic for Vodafone subscribers, not yet using an internet package, as well as a total of INR 600 extra charge value from Paytm over a period of 4 moths.

The Dual SIM version of the device will hit the market this week with a wide array of color choices: bright green, bright orange, white, dark grey, cyan and black.

Bigger selfie experience:

Take stunning selfies and fit more friends into the picture with the wide-angle, 5 MP front-facing camera. And coming with the popular Lumia Selfie app installed for easy access to the front-facing camera, enhance your selfies with filters and easily share with friends from the app to OneDrive, Instagram, Twitter and more.

Specifications:

Front camera: 5MP wide angle
Main camera: 5.0MP
Flash type: LED flash
Display size: 5''
Processor type: Quad-core 1.2GHz
Maximum talk time (2G): 11h
Maximum standby time: 23days